If you own a business, you’ll notice that as the business becomes more successful, your website will follow suit. This means that your webpage can easily become over-cluttered with useless information and posts. That’s why regular cleaning and organizing sessions are important. Clean up your site structure by looking at your menus and content. You…
Running a social media page comes with various challenges that many individuals seem to underestimate until faced with the challenges. It can be difficult to capture your audience without coming off as too over the top or come across as the only goal is profit and sales. It’s important to find a balance between posting…
We are constantly being bombarded by adverts. We switch on the TV and there are ads, we go on Facebook and there are ads, we go on YouTube and sure enough there are ads. The majority of the time we barely pay attention to the ads and try to skip through them as soon as…
The main problem that companies and businesses have is the lack of communication between internal departments. How can you innovate and better your strategies when all your departments are facing their issues alone?
The online world has definitely aided marketers in getting their point across. With so many different channels and mediums to use, it can become difficult to master them. We went from sending leaflets and letters to being able to advertise with the click of a button by sending a simple email. Emails are a cheap…
Majority of the time we don’t associate digital marketing and customer reviews as being the same thing. We tend to associate content marketing as a way to inform, educate or entertain a possible consumer thus this process is carried about before buying (pre-purchase). On the other hand, customer reviews are post-purchase and focus on customer satisfaction and…
Competition can be the downfall of your business. In a world where things are constantly changing due to technology, it is important to try to maintain consistency in your business to retain customers and top service.
The question for all businesses is how to improve customer satisfaction. Customer satisfaction is the end to the perfect equation but what are the steps of the actual equation?
It cannot be argued that social media is the way forward for businesses. Facebook, Twitter, and even Snapchat are all being utilizing by businesses to gain traffic to theirs websites and accounts. Let’s focus a little on one of the main influencers of social media. Instagram launched in 2010 and rapidly gained popularity and grew…
Everything is fast these days. Fast food, fast cars even dating these days has taken the fast route and become speed dating. It is clear that in today’s world we are seeking out speed and efficiency. If this is something that your business is lacking then it will be the fall of your success. When…