Building and designing an attractive website is of utmost importance. Your website is the best marketing tool out there as not only does it showcase your products/services but it also connects you to your customers. Check out these tips on building a great website.
Plan out your design. How do you want it to look? Remember that simplicity is better than overkill. Think of simple, clean, and fresh while also adding a sense of uniqueness to it. Your homepage will be the front stage, making it the most important part of your page. Ensure that the question that users have when entering your website will be answered on the front page. Also, have your products or service on clear display on the homepage. There’s nothing worse than accessing a page and not really knowing what they are selling.
Take into consideration the different mediums that will be used to access your webpage. What do we mean by this? Keep in mind that not everyone will be accessed from a laptop or desktop, some may access it through their phones or tablets so be sure to view the website from different channels to make sure it looks good from each.
Consider the time it takes for your site to load. We live in a world of fast cars, fast food, and fast-paced. If you fail to be fast, there’s always another website for your audience. Avoid animations and flashing images can speed up load time but always be sure to check it when auditing.
Having an organized website is important. Keep in mind your audience. Are you targeting teens or elderly individuals? When website designing, the way it is presented and how easy it is to navigate is the difference between someone taking the time to see what your business is all about or leaving your site.
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